Marketing FAQs
There may be certain cases where your content comes over as month and year (like a newsletter or publication) and others when it’s month, day, and year. Then there’s the “authored on” and “updated on” dates to consider. Date handling is highly configurable on a source-by-source basis in FUSE. We’ve seen all sorts of wacky requests over the years - go ahead and try to stump us!
Yes. YouTube has many metadata associated w/each video: # of views, tags, author, date, length, comments, shares, embeds, etc. If the data exists and is available over the YouTube API, FUSE can filter on it.
In an ideal world, each content source FUSE indexes would have an identical taxonomy. We can get around mismatched (or no) taxonomy in a few ways, however:
Since each content source can have its own set of taxonomy-based filters (e.g. topic, audience), we’ll show the filters for those sources that have it and hide them for those that don’t.
If the sources in question each have taxonomy but they don’t match, we can map them to each other (e.g. Intellectual Property is mapped with Legal Technology and vice versa).
Allow FUSE AI to ‘suggest’ taxonomy for your content. This works best when you feed FUSE a list of taxonomy from which it can choose to apply.
Yep. FUSE can show a filtered view so that non-members/subscribers cannot view search results that have member/subscriber only content. Each FUSE client makes the determination on what content can appear in a search. We recommend showing abstracts of all of your content in your results, however, so non-members/prospects can see what content is available (FUSE does this out of the box). You can also provide filtered views at a micro-level - for example, Board of Director meeting notes can be excluded from ALL searches or available only to board members (based on their status in your database).
Oh yeah. Wait until you see it - mind blown! If the data has it, you can filter it. Faceted search is a method of applying multiple filters until you’ve refined enough to find what you need.
Yes, this is exactly what FUSE Search does. We have some clients that use FUSE for a single source, which is fine, but where FUSE shines is by connecting to many content sources and unifying results in one spot. You may wonder what faceted search is (sometimes this gets interchanged with federated). Facets = filters. And, yep, FUSE excels here too - better than any other offering you’ll find.
FUSE Search embeds on any website running any platform. We send you a few lines of embed code which you place on an open template within any CMS or static webpage. It's similar to embedding a YouTube video. You then “point” all the search fields on your website (typically in the header) to our service. Our service posts back to the embed, however, so your searchers never leave your website.
Sure can. It’s not uncommon that an organization has things like press releases, blog posts, and general web pages stored in one system, like a CMS. FUSE can display those items as one or split them up so as to appear they come from different spits. In terms of billing, you’re still charged for just one source/connector.